SCOE 2014

Jennifer is an e-commerce expert with years of experience working with online marketplaces who can provide valuable insight into how marketplaces are devouring the e-commerce world. Third-party marketplaces are changing the face of e-commerce and the way retailers sell online. Attendees will leave this session with a clear understanding of current marketplace trends and how they can seize new opportunities for business expansion.

In order for retailers to remain competitive, they must embrace marketplaces in new and exciting ways, including:
•         The Amazon Effect: Raising the bar on the e-commerce experience
•         Cross-Border Trade: Expansion in virtually all markets globally
•         Mobile Adoption: The value of e-commerce in your pocket
•         Social Commerce: The next generation of large-scale e-commerce channels